{"id":13642,"date":"2024-06-07T07:02:07","date_gmt":"2024-06-07T07:02:07","guid":{"rendered":"https:\/\/graphimecc.it\/how-to-fight-counterfeiting-with-rfid-and-qr-code\/"},"modified":"2026-01-08T11:18:31","modified_gmt":"2026-01-08T11:18:31","slug":"how-to-fight-counterfeiting-with-rfid-and-qr-code","status":"publish","type":"post","link":"https:\/\/graphimecc.it\/es\/how-to-fight-counterfeiting-with-rfid-and-qr-code\/","title":{"rendered":"How to fight counterfeiting with RFID and QR Code"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"13642\" class=\"elementor elementor-13642 elementor-6089\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d75994 e-con-full e-flex e-con e-parent\" data-id=\"1d75994\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-c2a9f4f e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"c2a9f4f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInDown&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6271577 elementor-widget elementor-widget-heading\" data-id=\"6271577\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Blog<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d85e19 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"6d85e19\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">How to fight counterfeiting with RFID and QR Code<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-47f0da3 e-con-full e-flex e-con e-parent\" data-id=\"47f0da3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-88a299f e-con-full e-flex e-con e-child\" data-id=\"88a299f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f81dca6 elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"f81dca6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Counterfeiting: <\/strong>what is and how to fight it<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-264632a e-con-full e-flex e-con e-child\" data-id=\"264632a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5f1b9f0 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"5f1b9f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Counterfeiting, according to the Ministry of Economy and Finance, is an\u00a0<strong>economic crime<\/strong>\u00a0that damages the\u00a0<strong>global economy<\/strong>\u00a0and severely endangers customers\u2019\u00a0<strong>health<\/strong>\u00a0and\u00a0<strong>safety<\/strong>.<a href=\"#1\"><sup><span style=\"color: #999999;\">1<\/span><\/sup><\/a><\/p><p>In this article, we will explore what it is, analyse which\u00a0<strong>sectors\u00a0<\/strong>are the most affected and the\u00a0<strong>figures\u00a0<\/strong>generated by this illicit market. Then, we will understand the reasons why\u00a0<strong>technologies<\/strong>\u00a0such as\u00a0<strong>RFID\u00a0<\/strong>and\u00a0<strong>variable data\u00a0<\/strong>are the key to tackle this\u00a0<strong>phenomenon<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3b05aae e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"3b05aae\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-9822116 e-con-full e-flex e-con e-child\" data-id=\"9822116\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-efc45a9 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"efc45a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Economic damages caused by counterfeiting<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14b3dec elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"14b3dec\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Worldwide, counterfeiting creates an\u00a0<strong>economic damage between $1.7 and $4.5 trillion<\/strong><a href=\"#1\"><sup><span style=\"color: #999999;\">2<\/span><\/sup><\/a><a href=\"https:\/\/graphimecc.it\/how-to-fight-counterfeiting-with-rfid-and-qr-code\/?_gl=1*44i69i*_up*MQ..*_ga*MTkwNzg5MTgzNi4xNzUzNDM1MjQz*_ga_RXTMR0YHL9*czE3NTM0MzUyNDIkbzEkZzAkdDE3NTM0MzUyNDIkajYwJGwwJGgyMDkwMzE3NjIw#1\" name=\"_ftnref1\"><\/a>\u00a0and represents a huge source of\u00a0<strong>unfair competition\u00a0<\/strong>on a global scale. For this reason, companies must face not only fair competition, but also the one created by\u00a0<strong>counterfeiters\u00a0<\/strong>who\u00a0<strong>illegally\u00a0<\/strong>bring fake products in the market. This leads to a significant\u00a0<strong>reduction\u00a0<\/strong>of\u00a0<strong>revenues\u00a0<\/strong>for legitimate companies, as sales of authentic products decrease in favour of\u00a0<strong>cheap imitations<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-49c6c34 e-con-full e-flex e-con e-parent\" data-id=\"49c6c34\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-0bb5ab7 e-con-full e-flex e-con e-child\" data-id=\"0bb5ab7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4ae9e61 elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"4ae9e61\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The sale of\u00a0<strong>fake\u00a0<\/strong><strong>products\u00a0<\/strong>is constantly\u00a0<strong>increasing\u00a0<\/strong>and widespread, causing severe\u00a0<strong>economic<\/strong>\u00a0<strong>losses\u00a0<\/strong>in several\u00a0<strong>sectors<\/strong>. Here are the most affected:<\/p><ul><li><strong>pharmaceuticals<\/strong><\/li><li><strong>tobacco<\/strong><\/li><li><strong>fashion<\/strong><\/li><li><strong><strong>cosmetics<\/strong><\/strong><p>\u00a0<\/p><\/li><\/ul><p>According to a joint report carried out by EUIPO<a href=\"#1\"><sup><span style=\"color: #999999;\">3<\/span>\u00a0<\/sup><\/a>and the EU for 2022, around\u00a0<strong>86 million<\/strong>\u00a0of\u00a0<strong>counterfeit\u00a0<\/strong><strong>articles\u00a0<\/strong>with a\u00a0<strong>value\u00a0<\/strong>of\u00a0<strong>more than EUR 2 billion<\/strong>\u00a0were seized in the EU, an\u00a0<strong>increase\u00a0<\/strong>of around\u00a0<strong>3%<\/strong>\u00a0compared to the previous year.<span style=\"color: #999999;\"><a style=\"color: #999999;\" href=\"#1\"><sup>4<\/sup><\/a><\/span><\/p><p>Another interesting statistic shows that across Europe, in 2022, the\u00a0<strong>96% of the total counterfeit products\u00a0<\/strong>were\u00a0<strong>seized\u00a0<\/strong>in these\u00a0<strong>10 countries\u00a0<\/strong>only:\u00a0<strong>Italy, France, the Netherlands, Bulgaria, Germany, Lithuania, Spain, Hungary, Greece and Portugal.<\/strong><a href=\"https:\/\/graphimecc.it\/how-to-fight-counterfeiting-with-rfid-and-qr-code\/?_gl=1*44i69i*_up*MQ..*_ga*MTkwNzg5MTgzNi4xNzUzNDM1MjQz*_ga_RXTMR0YHL9*czE3NTM0MzUyNDIkbzEkZzAkdDE3NTM0MzUyNDIkajYwJGwwJGgyMDkwMzE3NjIw#1\"><sup>4<\/sup><\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-09c2dc9 e-con-full e-flex e-con e-child\" data-id=\"09c2dc9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d0a6693 elementor-widget-tablet__width-initial elementor-widget elementor-widget-image\" data-id=\"d0a6693\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"500\" height=\"352\" src=\"https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/smart.webp\" class=\"attachment-full size-full wp-image-15610\" alt=\"\" srcset=\"https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/smart.webp 500w, https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/smart-300x211.webp 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cbc3c09 e-con-full e-flex e-con e-parent\" data-id=\"cbc3c09\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-d74cb29 e-con-full e-flex e-con e-child\" data-id=\"d74cb29\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ae38116 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"ae38116\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Main sectors affected by counterfeiting<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-82e489f elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"82e489f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00c8 chiaro come l&#8217;implementazione di soluzioni di <strong>identificazione digitale<\/strong> rappresenti un passo importante verso un <strong>futuro farmaceutico<\/strong> pi\u00f9 <strong>avanzato<\/strong>, <strong>sicuro<\/strong> ed <strong>efficace<\/strong>. Il loro utilizzo, infatti, pu\u00f2 evitare una serie di problemi, inclusi errori umani, sfide legate alla conformit\u00e0 normativa, rischi per la sicurezza dei pazienti e inefficienze operative. Le modalit\u00e0 in cui dimostrano di poter fornire valore al settore sanitario possono essere cos\u00ec riassunte:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0f2c163 e-con-full e-flex e-con e-child\" data-id=\"0f2c163\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-da56ff2 e-con-full e-flex e-con e-child\" data-id=\"da56ff2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-c982b2a e-con-full e-flex e-con e-child\" data-id=\"c982b2a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b278c94 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"b278c94\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Pharmaceutical<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-63db354 e-con-full e-flex e-con e-child\" data-id=\"63db354\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6426e10 elementor-widget-tablet__width-initial elementor-widget elementor-widget-image\" data-id=\"6426e10\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1200\" src=\"https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_gallery-pharma_02.webp\" class=\"attachment-full size-full wp-image-15613\" alt=\"Stampa ad alta sicurezza per etichette farmaceutiche\" srcset=\"https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_gallery-pharma_02.webp 1920w, https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_gallery-pharma_02-300x188.webp 300w, https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_gallery-pharma_02-1024x640.webp 1024w, https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_gallery-pharma_02-768x480.webp 768w, https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_gallery-pharma_02-1536x960.webp 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e17b453 e-con-full e-flex e-con e-child\" data-id=\"e17b453\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-10edb08 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"10edb08\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The\u00a0<strong>pharmaceutical sector<\/strong>\u00a0is among the most affected by this phenomenon and covers all types of high-value medicines, both generic and branded<a href=\"#1\"><sup><span style=\"color: #999999;\">5<\/span><\/sup><\/a><a href=\"https:\/\/graphimecc.it\/how-to-fight-counterfeiting-with-rfid-and-qr-code\/?_gl=1*44i69i*_up*MQ..*_ga*MTkwNzg5MTgzNi4xNzUzNDM1MjQz*_ga_RXTMR0YHL9*czE3NTM0MzUyNDIkbzEkZzAkdDE3NTM0MzUyNDIkajYwJGwwJGgyMDkwMzE3NjIw#_ftn1\" name=\"_ftnref1\"><\/a>. In 2023, the value of this market amounted to\u00a0<strong>USD 64 million<\/strong>, in Europe only.<span style=\"color: #999999;\"><a style=\"color: #999999;\" href=\"#1\"><sup>6<\/sup><\/a><\/span><\/p><p>Clearly, the greatest risk is related to taking drugs that could not only contain no\u00a0<strong>active ingredients<\/strong>, but also be composed of\u00a0<strong>dangerous ingredients<\/strong>\u00a0which\u00a0<strong>compromise\u00a0<\/strong>patients\u2019\u00a0<strong>safety<\/strong>.<\/p><p>Between April and October 2023,\u00a0<strong>Europol\u00a0<\/strong>coordinated the fourth edition of Operation\u00a0<strong>SHIELD IV<\/strong><a href=\"https:\/\/graphimecc.it\/how-to-fight-counterfeiting-with-rfid-and-qr-code\/?_gl=1*44i69i*_up*MQ..*_ga*MTkwNzg5MTgzNi4xNzUzNDM1MjQz*_ga_RXTMR0YHL9*czE3NTM0MzUyNDIkbzEkZzAkdDE3NTM0MzUyNDIkajYwJGwwJGgyMDkwMzE3NjIw#1\"><sup>6\u00a0<\/sup><\/a>in which they intercepted:<\/p><ul><li><strong>636 263<\/strong>\u00a0illegal packages of\u00a0<strong>illegal pharmaceuticals<\/strong><\/li><li><strong>69 255 kilograms<\/strong>\u00a0of powders and\u00a0<strong>raw material<\/strong><\/li><li><strong>11 551 litres<\/strong>\u00a0of\u00a0<strong>active\u00a0<\/strong><strong>ingredient<\/strong><\/li><li><strong>121 503 vials<\/strong>\u00a0and\u00a0<strong>ampoules<\/strong><\/li><li>over\u00a0<strong>12 million<\/strong>\u00a0<strong>tablets\u00a0<\/strong>and\u00a0<strong>pills<\/strong><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a883f0a e-con-full e-flex e-con e-child\" data-id=\"a883f0a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b0cd220 e-con-full e-flex e-con e-child\" data-id=\"b0cd220\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-253c307 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"253c307\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Tobacco<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ed9a96f e-con-full e-flex e-con e-child\" data-id=\"ed9a96f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c185081 elementor-widget-tablet__width-initial elementor-widget elementor-widget-image\" data-id=\"c185081\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_sigilli-sigarette.webp\" class=\"attachment-full size-full wp-image-15616\" alt=\"Stampa ad alta sicurezza per sigilli sigarette\" srcset=\"https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_sigilli-sigarette.webp 1200w, https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_sigilli-sigarette-300x300.webp 300w, https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_sigilli-sigarette-1024x1024.webp 1024w, https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_sigilli-sigarette-150x150.webp 150w, https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_sigilli-sigarette-768x768.webp 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-22651a1 e-con-full e-flex e-con e-child\" data-id=\"22651a1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-62baa50 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"62baa50\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The distribution of\u00a0<strong>counterfeit\u00a0<\/strong>and\u00a0<strong>illicit cigarettes<\/strong> is a steadily increasing phenomenon. This is stated in the reports carried out by KPMG (a global accounting firm)<span style=\"color: #999999;\"><a style=\"color: #999999;\" href=\"#1\"><sup>7<\/sup><\/a><\/span>\u00a0and Eurispes on\u00a0<strong>illicit cigarette consumption<\/strong>\u00a0in the\u00a0<strong>EU, UK, Norway, Switzerland, Moldova and Ukraine.<\/strong><\/p><p><strong>\u00a0<\/strong><\/p><p>This activity keeps having\u00a0<strong>economic<\/strong>\u00a0<strong>consequences\u00a0<\/strong>as it deprives governments of a considerable amount of\u00a0<strong>tax revenue<\/strong>, undermining\u00a0<strong>tobacco control policies<\/strong>.<\/p><p>\u00a0<\/p><p>According to the KPMG 2022 report, in fact,\u00a0<strong>35.8 billion illicit cigarettes<\/strong>\u00a0were consumed in the\u00a0<strong>EU<\/strong>\u00a0only, causing a\u00a0<strong>loss\u00a0<\/strong>of approximately\u00a0<strong>EUR 11.3 billion<\/strong> to governments, 8.5% more than in 20211.<span style=\"color: #999999;\"><a style=\"color: #999999;\" href=\"#1\"><sup>8<\/sup><\/a><\/span><\/p><p>Among the countries involved,\u00a0<strong>France\u00a0<\/strong>is the\u00a0<strong>largest market\u00a0<\/strong>in terms of\u00a0<strong>fake products consumption (32%)<\/strong>, followed by\u00a0<strong>Ireland (24%)<\/strong>\u00a0and\u00a0<strong>Greece (21%)<\/strong>.<span style=\"color: #999999;\"><a style=\"color: #999999;\" href=\"#1\"><sup>9<\/sup><\/a><\/span><\/p><p style=\"letter-spacing: 0.4px;\">\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a2d257a e-con-full e-flex e-con e-child\" data-id=\"a2d257a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-a2d7621 e-con-full e-flex e-con e-child\" data-id=\"a2d7621\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e143e3c elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"e143e3c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Fashion<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7b195c7 e-con-full e-flex e-con e-child\" data-id=\"7b195c7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-18f8530 elementor-widget-tablet__width-initial elementor-widget elementor-widget-image\" data-id=\"18f8530\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1200\" src=\"https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_gallery-jacquard_03.webp\" class=\"attachment-full size-full wp-image-15619\" alt=\"Dettaglio RFID UHF applicato sul retro di un&apos;etichetta tessuta\" srcset=\"https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_gallery-jacquard_03.webp 1920w, https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_gallery-jacquard_03-300x188.webp 300w, https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_gallery-jacquard_03-1024x640.webp 1024w, https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_gallery-jacquard_03-768x480.webp 768w, https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_gallery-jacquard_03-1536x960.webp 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a36c898 e-con-full e-flex e-con e-child\" data-id=\"a36c898\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0b75996 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"0b75996\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>According to Euipo\u2019s research, between 2018 and 2021, the f<strong>ashion industry<\/strong>\u00a0experienced an annual\u00a0<strong>drop of EUR 12 billion<\/strong>\u00a0and\u00a0<strong>160,000 fewer people<\/strong>\u00a0were employed each year because of\u00a0<b>f<\/b><strong>ake products entering the market<\/strong> <span style=\"color: #999999;\"><a style=\"color: #999999;\" href=\"#1\"><sup>10<\/sup><\/a><\/span><a href=\"https:\/\/graphimecc.it\/it\/?p=6829&amp;elementor-preview=6829&amp;ver=1717671345#_ftn1\" name=\"_ftnref1\"><\/a><\/p><p>Moreover, this study showed that among the UE countries,\u00a0<strong>Italy\u00a0<\/strong>is one of the\u00a0<strong>most affected countries<\/strong>\u00a0in the clothing sector, with\u00a0<strong>EUR 1.7 billion in lost sales per year<\/strong>.<span style=\"color: #999999;\"><a style=\"color: #999999;\" href=\"#1\"><sup>11<\/sup><\/a><\/span><\/p><p>These figures are also steadily growing because of its widespread on the\u00a0<strong>digital world<\/strong>, developed considerably in recent years, especially since the beginning of the pandemic.<\/p><p>In fact, a study carried out by Amazon in cooperation with the Ministry of the Interior shows that in 2023 only,\u00a0<strong>Amazon\u00a0<\/strong><strong>intercepted\u00a0<\/strong>and\u00a0<strong>seized\u00a0<\/strong>more than\u00a0<strong>7 million<\/strong>\u00a0<strong>counterfeit\u00a0<\/strong><strong>products\u00a0<\/strong>worldwide.<span style=\"color: #999999;\"><a style=\"color: #999999;\" href=\"#1\"><sup>12<\/sup><\/a><\/span>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-45aaccf e-con-full e-flex e-con e-child\" data-id=\"45aaccf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-a8f92a2 e-con-full e-flex e-con e-child\" data-id=\"a8f92a2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-16ec66b elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"16ec66b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Cosmetics<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-54720ad e-con-full e-flex e-con e-child\" data-id=\"54720ad\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1fbe16b elementor-widget-tablet__width-initial elementor-widget elementor-widget-image\" data-id=\"1fbe16b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1200\" src=\"https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_gallery-astuccio_04.webp\" class=\"attachment-full size-full wp-image-15622\" alt=\"Dettaglio stampa Data matrix su packaging\" srcset=\"https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_gallery-astuccio_04.webp 1920w, https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_gallery-astuccio_04-300x188.webp 300w, https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_gallery-astuccio_04-1024x640.webp 1024w, https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_gallery-astuccio_04-768x480.webp 768w, https:\/\/graphimecc.it\/wp-content\/uploads\/2025\/06\/Graphimecc_gallery-astuccio_04-1536x960.webp 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b2b8e3f e-con-full e-flex e-con e-child\" data-id=\"b2b8e3f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7212c7b elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"7212c7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Cosmetics\u00a0<\/strong><strong>counterfeiting\u00a0<\/strong>is a flourishing market that amounts to\u00a0<strong>EUR 3 billion in annual losses<\/strong>\u00a0in\u00a0<strong>Europe\u00a0<\/strong>only, mainly for certain product categories such as\u00a0<strong>perfume\u00a0<\/strong>and\u00a0<strong>toothpaste<\/strong>.<\/p><p>Among the most affected\u00a0<strong>European markets<\/strong>, we find\u00a0<strong>France<\/strong>\u00a0with\u00a0<strong>EUR 800 million in lost sales<\/strong>\u00a0per year, followed by\u00a0<strong>Germany\u00a0<\/strong>with\u00a0<strong>EUR 724 million<\/strong>\u00a0and\u00a0<strong>Spain\u00a0<\/strong>with\u00a0<strong>EUR 398 million<\/strong>.<span style=\"color: #999999;\"><a style=\"color: #999999;\" href=\"#1\"><sup>13<\/sup><\/a><\/span><\/p><p>Also in this sector, the sale of counterfeit cosmetics is widespread on\u00a0<strong>digital channels<\/strong>\u00a0such as\u00a0<strong>e-commerce\u00a0<\/strong>where, through the advertising of branded products, non-original goods are sold without the consumer\u2019s awareness.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7ca419f e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"7ca419f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-f9a3f0a e-con-full e-flex e-con e-child\" data-id=\"f9a3f0a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-17784d2 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"17784d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">RFID e QR Code to support anti - counterfeiting<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7fd4972 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"7fd4972\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Recently, to fight this phenomenon, the\u00a0<strong>global anti-counterfeiting market<\/strong>\u00a0has developed simultaneously, reaching\u00a0<strong>USD 34.05 billion<\/strong>\u00a0in\u00a0<strong>2020<\/strong>, with a\u00a0<strong>global growth<\/strong>\u00a0forecast projecting the market to reach\u00a0<strong>USD 68.24 billion<\/strong>\u00a0by\u00a0<strong>2025<\/strong>.<span style=\"color: #999999;\"><a style=\"color: #999999;\" href=\"#1\"><sup>14<\/sup><\/a><\/span><\/p><p>\u00a0<\/p><p>Today, this market can rely on\u00a0<strong>digital technologies<\/strong>\u00a0such as\u00a0<strong>RFID\u00a0<\/strong>and\u00a0<strong>variable data<\/strong>\u00a0to\u00a0<strong>track goods along the supply chain\u00a0<\/strong>and\u00a0<strong>guarantee the quality of products\u00a0<\/strong>with reliability and accuracy.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8ab78d4 e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"8ab78d4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-52a6b11 e-con-full e-flex e-con e-child\" data-id=\"52a6b11\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-686b4b6 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"686b4b6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">QR Code<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b75d131 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"b75d131\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-379c09d elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"379c09d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A\u00a0<strong>QR code<\/strong>\u00a0(<strong>Quick Response Code<\/strong>) is a type of\u00a0<strong>bidimensional\u00a0<\/strong><strong>barcode\u00a0<\/strong>containing information which are readable by a barcode scanner. Generally, the QR code addresses the user to a\u00a0<strong>specific URL<\/strong>, chosen by the barcode creator or it memorizes\u00a0<strong>information and data sequences<\/strong>\u00a0that are unique and associable to a product.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d15bfcd elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"d15bfcd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">QR Code to support anti - counterfeiting<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dda337c elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"dda337c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>One of the most frequent applications to fight\u00a0<strong>counterfeiting<\/strong>at\u00a0<strong>low<\/strong>\u00a0<strong>cost\u00a0<\/strong>is\u00a0a brand\u00a0<strong>protection\u00a0<\/strong>system\u00a0based on\u00a0<strong>variable QR codes.\u00a0<\/strong>This is commonly characterized by:<\/p><ul><li>A\u00a0<strong>specialized cloud platform\u00a0<\/strong>that stores all variable QR code data associated with authentic products in the market (e.g. Atma.io, Scantrust, Certilogo).<\/li><li>A\u00a0<strong>variable QR Code<\/strong>\u00a0that represents a certificate of authenticity of the legitimate product.<\/li><li>A\u00a0<strong>smartphone\u00a0<\/strong>to check the authenticity of the item before the purchase.<\/li><\/ul><p><br \/>This system provides the consumer with the chance to\u00a0<strong>verify\u00a0<\/strong>the\u00a0<strong>authenticity\u00a0<\/strong>of the product via their\u00a0<strong>smartphone<\/strong>, by scanning and reading the QR code, as today all smartphones can scan a QR code directly from the \u2018camera\u2019 application.<\/p><p>In other words, each individual product is associated with a variable QR code that\u00a0<strong>certifies its authenticity<\/strong>. The level of\u00a0<strong>security\u00a0<\/strong>that variable QR codes offer is very high, given that the\u00a0<strong>cloning operation<\/strong>\u00a0of each individual code becomes extremely complex compared to that of a fixed QR code.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a826785 e-con-full e-flex e-con e-child\" data-id=\"a826785\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a5ad707 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"a5ad707\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">RFID<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-357a7e7 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"357a7e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7dcdefd elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"7dcdefd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A\u00a0<strong>RFID\u00a0<\/strong>(<strong>Radio Frequency Identification<\/strong>) is a type of\u00a0<strong>wireless technology<\/strong>\u00a0that uses\u00a0<strong>radio waves<\/strong>\u00a0to\u00a0<strong>identify\u00a0<\/strong>and\u00a0<strong>track\u00a0<\/strong>objects by positioning a\u00a0<strong>RFID chip<\/strong>\u00a0on the items. It allows to\u00a0<strong>identify\u00a0<\/strong>and\u00a0<strong>track\u00a0<\/strong>objects contactless and\u00a0<strong>without line of sight<\/strong>, even at\u00a0<strong>long distances<\/strong>, representing a huge advantage for many companies.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e823fa elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"1e823fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">RFID to support anti - counterfeiting<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f4cc33 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"6f4cc33\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Alternatively,\u00a0<strong>RFID technology\u00a0<\/strong>offers a\u00a0further solution\u00a0with a\u00a0<strong>higher level of security\u00a0<\/strong>than QR codes. RFID tags store information in a label and transfer it\u00a0<strong>wirelessly<\/strong>\u00a0to nearby readers, allowing the\u00a0<strong>authenticity of the product\u00a0<\/strong>to be verified. The RFID tag can be read either by the consumer via\u00a0<strong>HF\u00a0<\/strong>or\u00a0<strong>NFC\u00a0<\/strong>technology, or by\u00a0inspectors by\u00a0reading\u00a0<strong>UHF tags<\/strong>.<\/p><p>Compared to barcodes, RFID has the advantage of being a discrete and often a\u00a0<strong>hidden\u00a0<\/strong><strong>mode of authentication<\/strong>, making it much more difficult to identify and to replicate or tamper with. As each RFID tag contains a\u00a0<strong>unique serial identifier<\/strong>, it provides greater\u00a0<strong>protection\u00a0<\/strong>against counterfeiting. Managers at each stage of the supply chain can instantly verify the\u00a0<strong>authenticity of the item<\/strong>\u00a0and identify other\u00a0<strong>key information\u00a0<\/strong>such as the country of origin and country of sale. The use of\u00a0<strong>secure cryptography<\/strong>\u00a0also makes RFID tags unique and\u00a0<strong>difficult to duplicate<\/strong>, creating an additional barrier for counterfeiters. Finally, RFID requires little labour and is therefore a\u00a0<strong>low-cost<\/strong>,\u00a0<strong>high-value<\/strong>\u00a0option for product authentication.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-014b3aa e-con-full e-flex e-con e-parent\" data-id=\"014b3aa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-ff31a9a e-con-full e-flex e-con e-child\" data-id=\"ff31a9a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-be706da elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"be706da\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>To learn more about the\u00a0<strong>difference\u00a0<\/strong>between these\u00a0<strong>two technologies<\/strong>\u00a0and understand the most suitable for your needs, visit\u00a0<a href=\"https:\/\/graphimecc.it\/qr-code-vs-rfid-what-these-technologies-are-for-and-which-one-to-choose\/\">Qr Code Vs RFID<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0eb0a34 e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"0eb0a34\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a474b2a elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"a474b2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Graphimecc:<\/strong> your partner for<br \/>anti-counterfeiting<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-07196a7 e-con-full e-flex e-con e-child\" data-id=\"07196a7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-80b5e96 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"80b5e96\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>For almost&nbsp;<b>40 years<\/b>, we have&nbsp;<b>specialised&nbsp;<\/b>in&nbsp;<strong>variable data printing<\/strong>&nbsp;and the&nbsp;<strong>RFID tag application<\/strong>&nbsp;to enable&nbsp;<strong>advanced anti-counterfeiting measures<\/strong>.<\/p><p><br><\/p>\n<p>Up to now, our machines have already produced&nbsp;<strong>over 90 billion unique products<\/strong>&nbsp;in a fully automated way, guaranteeing the&nbsp;<strong>highest quality<\/strong>&nbsp;necessary to quickly and unequivocally&nbsp;<strong>detect counterfeit goods<\/strong>&nbsp;on the market.<\/p><p><br><\/p>\n<p>The goal of&nbsp;<strong>Graphimecc&nbsp;<\/strong>together with the companies is to create&nbsp;<strong>specific projects<\/strong>&nbsp;to fight this phenomenon on a day-to-day basis to ensure a future where the&nbsp;<strong>safety of people<\/strong>&nbsp;and the&nbsp;<strong>revenues of companies<\/strong>&nbsp;will no longer be fiercely threatened by&nbsp;<strong>counterfeiting<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5273c9a e-con-full e-flex e-con e-child\" data-id=\"5273c9a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cc5d9f8 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"cc5d9f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Find out more about Graphimecc anti-counterfeiting solutions.<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-06c2abf form-contatti elementor-button-align-stretch elementor-widget elementor-widget-form\" data-id=\"06c2abf\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Successivo&quot;,&quot;step_previous_label&quot;:&quot;Precedente&quot;,&quot;button_width&quot;:&quot;25&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"Nuovo modulo\" aria-label=\"Nuovo modulo\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"13642\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"06c2abf\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"\" \/>\n\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-name elementor-col-50\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-name\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tNome\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[name]\" id=\"form-field-name\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Nome\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_590ad7a elementor-col-50\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_590ad7a\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tCognome\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_590ad7a]\" id=\"form-field-field_590ad7a\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Cognome\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tEmail\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Email\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_7a4672b elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_7a4672b\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tAzienda\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_7a4672b]\" id=\"form-field-field_7a4672b\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Azienda\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-textarea elementor-field-group elementor-column elementor-field-group-message elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-message\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tMessaggio\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<textarea class=\"elementor-field-textual elementor-field  elementor-size-sm\" name=\"form_fields[message]\" id=\"form-field-message\" rows=\"4\" placeholder=\"Messaggio\"><\/textarea>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-acceptance elementor-field-group elementor-column elementor-field-group-field_92cfcf8 elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_92cfcf8\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tPrivacy\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-subgroup\">\n\t\t\t<span class=\"elementor-field-option\">\n\t\t\t\t<input type=\"checkbox\" name=\"form_fields[field_92cfcf8]\" id=\"form-field-field_92cfcf8\" class=\"elementor-field elementor-size-sm  elementor-acceptance-field\" required=\"required\">\n\t\t\t\t<label for=\"form-field-field_92cfcf8\">Ho letto e accetto la <a href=\"https:\/\/www.iubenda.com\/privacy-policy\/30819149\" target=\"_blank\" rel=\"noopener\">Privacy Policy<\/a><\/label>\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-hidden elementor-field-group elementor-column elementor-field-group-lingua elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"hidden\" name=\"form_fields[lingua]\" id=\"form-field-lingua\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" value=\"IT\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-recaptcha_v3 elementor-field-group elementor-column elementor-field-group-field_89e1841 elementor-col-100 recaptcha_v3-bottomright\">\n\t\t\t\t\t<div class=\"elementor-field\" id=\"form-field-field_89e1841\"><div class=\"elementor-g-recaptcha\" data-sitekey=\"6LcfkjcaAAAAAOLtXJTfR4zWbVa9kwuzE0k4Wd4c\" data-type=\"v3\" data-action=\"Form\" data-badge=\"bottomright\" data-size=\"invisible\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-25 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Invia<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<input type='hidden' name='lang' value='es' \/><\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8eef12e e-con-full e-flex e-con e-parent\" data-id=\"8eef12e\" data-element_type=\"container\" data-e-type=\"container\" id=\"1\">\n\t\t<div class=\"elementor-element elementor-element-35eca8e e-con-full e-flex e-con e-child\" data-id=\"35eca8e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1e79c91 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"1e79c91\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Riferimenti bibliografici:<\/strong><\/p><p>(1) Agenzia delle Dogane e dei Monopoli &#8211; Lotta alla contraffazione <a href=\"https:\/\/www.adm.gov.it\/portale\/dogane\/operatore\/aree-tematiche\/lotta-alla-contraffazione\/cosa-contraffazione\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #f9a800;\">Fonte<\/span><\/a><\/p><p>(2) The global impact Of Counterfeiting and solutions to stop it <span style=\"color: #f9a800;\"><a style=\"color: #f9a800;\" href=\"https:\/\/www.forbes.com\/sites\/forbesbusinesscouncil\/2022\/08\/02\/the-global-impact-of-counterfeiting-and-solutions-to-stop-it\/?sh=1ed52f9b1ca2\" target=\"_blank\" rel=\"noopener\">Fonte<\/a><\/span><\/p><p>(3) Ufficio dell\u2019Unione Europea per la propriet\u00e0 intellettuale <span style=\"color: #f9a800;\"><a style=\"color: #f9a800;\" href=\"https:\/\/www.euipo.europa.eu\/it\" target=\"_blank\" rel=\"noopener\">Fonte<\/a><\/span><\/p><p><span style=\"font-family: Aptos, sans-serif;\"><span style=\"font-size: 13.3333px;\">(4) <\/span><\/span>86 milioni di articoli contraffatti per un valore di oltre 2 miliardi di EUR sequestrati nell\u2019UE nel 2022 <a href=\"https:\/\/www.euipo.europa.eu\/it\/news\/86-million-fake-items-with-a-value-of-more-than-eur-2-billion-detained-in-the-eu-in-2022\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #f9a800;\">Fonte\u00a0<\/span><\/a><\/p><p><span style=\"font-family: Aptos, sans-serif;\"><span style=\"font-size: 13.3333px;\">(5) Contrasto al crimine farmaceutico <a href=\"https:\/\/www.aifa.gov.it\/contrasto-al-crimine-farmaceutico\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #f9a800;\">Fonte<\/span><\/a><\/span><\/span><\/p><p>(6) Fake medicines worth EUR 64 million off EU markets <a href=\"https:\/\/www.europol.europa.eu\/media-press\/newsroom\/news\/fake-medicines-worth-eur-64-million-eu-markets\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #f9a800;\">Fonte\u00a0<\/span><\/a><\/p><p>(7) KPMG report, Illicit cigarette consumption in the EU, UK, Norway, Switzerland, Moldova and Ukraine<a href=\"https:\/\/www.pmi.com\/resources\/docs\/default-source\/itp\/kpmg-report---illicit-cigarette-consumption-in-the-eu-uk-norway-switzerland-moldova-and-ukraine---2022-results.pdf\" target=\"_blank\" rel=\"noopener\">\u00a0<\/a><a href=\"https:\/\/www.pmi.com\/resources\/docs\/default-source\/itp\/kpmg-report---illicit-cigarette-consumption-in-the-eu-uk-norway-switzerland-moldova-and-ukraine---2022-results.pdf\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #f9a800;\">Fonte\u00a0<\/span><\/a><\/p><p>(8) Philip Morris International, Nuovo rapporto KPMG: aumentano le sigarette illecite nell&#8217;Unione Europea in Francia quasi la met\u00e0 del consumo illecito, l&#8217;Italia si conferma &#8216;best practice&#8217; <a href=\"https:\/\/www.pmi.com\/markets\/italy\/it\/news\/details\/nuovo-rapporto-kpmg-2022\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #f9a800;\">Fonte\u00a0<\/span><\/a><\/p><p>(9) Euripes, Risultati del 2\u00b0 Rapporto sul commercio illecito nel settore tabacco e E-cig <a href=\"https:\/\/eurispes.eu\/news\/risultati-del-2-rapporto-sul-commercio-illecito-nel-settore-tabacco-e-e-cig\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #f9a800;\">Fonte\u00a0<\/span><\/a><\/p><p>(10) Impatto economico della contraffazione nei settori dell\u2019abbigliamento, dei cosmetici e dei giocattoli nell\u2019UE <a href=\"https:\/\/www.euipo.europa.eu\/it\/publications\/clothing-cosmetics-and-toy-sectors-in-the-eu-2024\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #f9a800;\">Fonte\u00a0<\/span><\/a><\/p><p>(11) Contraffazione, EUIPO: in Europa 16 miliardi di euro e quasi 200mila posti di lavoro persi<a href=\"https:\/\/finanza.lastampa.it\/News\/2024\/01\/16\/contraffazione-+euipo-in-europa-16-miliardi-di-euro-e-quasi-200mila-posti-di-lavoro-persi\/MTAzXzIwMjQtMDEtMTZfVExC\" target=\"_blank\" rel=\"noopener\">\u00a0<\/a><a href=\"https:\/\/finanza.lastampa.it\/News\/2024\/01\/16\/contraffazione-+euipo-in-europa-16-miliardi-di-euro-e-quasi-200mila-posti-di-lavoro-persi\/MTAzXzIwMjQtMDEtMTZfVExC\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #f9a800;\">Fonte\u00a0<\/span><\/a><\/p><p>(12) La contraffazione online &#8211; Analisi del fenomeno, modi operandi e attivit\u00e0 di contrasto<a href=\"https:\/\/www.interno.gov.it\/sites\/default\/files\/2024-04\/sac-amazon-report-su-contraffazione.pdf\" target=\"_blank\" rel=\"noopener\">\u00a0<\/a><a href=\"https:\/\/www.interno.gov.it\/sites\/default\/files\/2024-04\/sac-amazon-report-su-contraffazione.pdf\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #f9a800;\">Fonte\u00a0<\/span><\/a><\/p><p>(13) Cosmetici, in Europa la contraffazione brucia 3 miliardi di euro di vendite all\u2019anno<a href=\"https:\/\/www.ilsole24ore.com\/art\/cosmetici-europa-contraffazione-brucia-3-miliardi-euro-vendite-all-anno-AFEl2RWC?refresh_ce=1\" target=\"_blank\" rel=\"noopener\">\u00a0<\/a><a href=\"https:\/\/www.ilsole24ore.com\/art\/cosmetici-europa-contraffazione-brucia-3-miliardi-euro-vendite-all-anno-AFEl2RWC?refresh_ce=1\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #f9a800;\">Fonte\u00a0<\/span><\/a><\/p><p>(14) What is the best anti-counterfeit technology in 2024? <a href=\"https:\/\/zatap.io\/what-is-the-best-anti-counterfeit-technology-in-2023\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #f9a800;\">Fonte\u00a0<\/span><\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Counterfeiting is a growing market that damages several sectors, affects consumer safety, brand reputation and undermine the global economy.<\/p>\n","protected":false},"author":2,"featured_media":13643,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_members_access_role":[],"_members_access_error":""},"categories":[453],"tags":[479,465,462,470,467],"categoria-macchine":[468,445,452,436,437,441,490,491,492,450],"categoria-prodotti-finiti":[],"class_list":["post-13642","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-counterfeiting","tag-qr-code","tag-rfid","tag-serializzazione","tag-tracciabilita","categoria-macchine-revo-rfid-dry","categoria-macchine-revo-rfid-wet","categoria-macchine-zero-rfid","categoria-macchine-zero-rfid-sh","categoria-macchine-zero-rfid-sp","categoria-macchine-zero-rfid-w","categoria-macchine-zero-rfid-w5","categoria-macchine-zero-rfid-w6","categoria-macchine-zero-rfid-w7","categoria-macchine-zero-vdp"],"acf":[],"_links":{"self":[{"href":"https:\/\/graphimecc.it\/es\/wp-json\/wp\/v2\/posts\/13642","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/graphimecc.it\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/graphimecc.it\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/graphimecc.it\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/graphimecc.it\/es\/wp-json\/wp\/v2\/comments?post=13642"}],"version-history":[{"count":1,"href":"https:\/\/graphimecc.it\/es\/wp-json\/wp\/v2\/posts\/13642\/revisions"}],"predecessor-version":[{"id":13694,"href":"https:\/\/graphimecc.it\/es\/wp-json\/wp\/v2\/posts\/13642\/revisions\/13694"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/graphimecc.it\/es\/wp-json\/wp\/v2\/media\/13643"}],"wp:attachment":[{"href":"https:\/\/graphimecc.it\/es\/wp-json\/wp\/v2\/media?parent=13642"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/graphimecc.it\/es\/wp-json\/wp\/v2\/categories?post=13642"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/graphimecc.it\/es\/wp-json\/wp\/v2\/tags?post=13642"},{"taxonomy":"categoria-macchine","embeddable":true,"href":"https:\/\/graphimecc.it\/es\/wp-json\/wp\/v2\/categoria-macchine?post=13642"},{"taxonomy":"categoria-prodotti-finiti","embeddable":true,"href":"https:\/\/graphimecc.it\/es\/wp-json\/wp\/v2\/categoria-prodotti-finiti?post=13642"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}